> ## Documentation Index
> Fetch the complete documentation index at: https://help.eazybe.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Utility Templates

> Learn how to create and use utility templates for sending transactional notifications like order confirmations, appointment reminders, and account alerts via WhatsApp Business API.

Utility templates are pre-approved messages used to send transactional information to customers who have opted in to receive notifications. These templates are designed for essential, non-promotional communication.

## When to Use Utility Templates

Utility templates are recommended for:

<CardGroup cols={2}>
  <Card title="Order Updates" icon="box">
    Order confirmations and shipment tracking updates
  </Card>

  <Card title="Appointment Reminders" icon="calendar-check">
    Scheduled appointment notifications and reminders
  </Card>

  <Card title="Account Alerts" icon="bell">
    Account and subscription notifications
  </Card>

  <Card title="Opt-in Confirmations" icon="check-circle">
    Confirmation messages for customer opt-ins
  </Card>
</CardGroup>

* **Feedback surveys** - Post-interaction feedback requests

## How to Create a Utility Template

<Steps>
  <Step title="Navigate to Templates">
    Go to the **Templates** section in your EazyBe dashboard.
  </Step>

  <Step title="Create New Template">
    Click on the **Create Template** button to start creating a new template.
  </Step>

  <Step title="Fill Template Details">
    Enter the following information:

    * **Template Name** - A descriptive name for your template
    * **Category** - Select **Utility** as the category
    * **Language** - Choose the language for your template
  </Step>

  <Step title="Compose Your Message">
    Build your template with these optional components:

    * **Header** (optional) - Text, image, video, or document
    * **Body** - Your main message text with placeholders like `{{1}}`, `{{2}}`
    * **Footer** (optional) - Additional information or disclaimer
  </Step>

  <Step title="Add Buttons (Optional)">
    Add up to two buttons:

    * **Quick Replies** - Predefined response options
    * **Calls to Action** - Links or phone number buttons
  </Step>

  <Step title="Submit for Approval">
    Submit your template for Meta approval. Approval typically takes from a few minutes up to 24 hours.
  </Step>
</Steps>

## Template Examples

<Tabs>
  <Tab title="Order Confirmation">
    ```
    Hi {{1}},

    Your order #{{2}} has been confirmed!

    Estimated delivery: {{3}}

    Thank you for shopping with us.
    ```
  </Tab>

  <Tab title="Appointment Reminder">
    ```
    Hello {{1}},

    This is a reminder for your appointment on {{2}} at {{3}}.

    Please arrive 10 minutes early.

    Reply YES to confirm or NO to reschedule.
    ```
  </Tab>

  <Tab title="Account Alert">
    ```
    Hi {{1}},

    Your account password was recently changed.

    If you did not make this change, please contact support immediately.
    ```
  </Tab>
</Tabs>

## Best Practices

<Warning>
  Avoid promotional or marketing language in utility templates. Meta may recategorize mixed-content templates to "Marketing" which has different pricing and restrictions.
</Warning>

* **Keep it concise** - Use clear, direct messaging
* **Format placeholders correctly** - Use sequential numbering (`{{1}}`, `{{2}}`, `{{3}}`)
* **Respect character limits** - Body text has a 1024 character limit
* **Be transactional** - Focus on essential information only

<Tip>
  Always test your templates with sample data before using them in production campaigns.
</Tip>

## Need Help?

If you have any questions or need further assistance, feel free to reach out to us at [hey@eazybe.com](mailto:hey@eazybe.com). We're happy to help!