> ## Documentation Index > Fetch the complete documentation index at: https://help.eazybe.com/llms.txt > Use this file to discover all available pages before exploring further. # How to Create a Template with HubSpot Variables > Learn how to create WhatsApp message templates using HubSpot contact properties as dynamic variables for personalized messaging. ## Overview This guide walks you through creating message templates that use HubSpot contact properties as dynamic variables. These templates enable personalized WhatsApp messages through the WhatsApp Business API integration, automatically pulling data from your HubSpot CRM. ## Creating a Template with HubSpot Variables Go to the **Create Template** tab and select a contact from the dropdown menu. Navigate to Create Template tab

Click the **Create Template** button to begin. Click Create Template button

Enter a unique template name. Avoid special characters in the name. Enter template name

Choose the appropriate template type from the available options (Marketing, Utility, etc.). Select template type

Select your preferred template language from the dropdown. Choose template language

Fill in your message content in the **Message Body** field. Write message body content

Place your cursor at the exact position where you want to insert a HubSpot property value. Position cursor for variable insertion

From the available dropdown menu, select **HubSpot Variable**. Select HubSpot Variable option

Click **Add Variable** to open the HubSpot properties browser. Click Add Variable to browse properties

Use the search function to find the desired HubSpot property from the list. Search for HubSpot property

Click on your chosen HubSpot property to insert it as a variable in your message. Insert HubSpot property as variable

Repeat the previous steps to add additional HubSpot variables as needed. Add additional variables

Enter fallback values for each variable. These default values are used when the HubSpot property data is not available for a contact. Set fallback values for variables

Click **Submit for Approval** to send your template to META for review. Submit template for approval

## Key Constraints Keep these guidelines in mind when creating templates with HubSpot variables: * **Variable placement**: Do not place variables at the very beginning or end of your message * **Balance content**: Maintain a good ratio between variable count and static content * **Unique names**: Each template name must be unique across your account * **Fallback behavior**: Fallback values activate when contact owner data is inaccessible from HubSpot **Understanding Fallback Values** The fallback value is the default text that gets displayed in place of the HubSpot property value when that property is not available or empty for a specific contact. Always set meaningful fallback values to ensure your messages remain coherent.